{"id":3211,"date":"2022-12-19T13:28:50","date_gmt":"2022-12-19T13:28:50","guid":{"rendered":"https:\/\/www.digitalgravityagency.com\/blog\/?p=3211"},"modified":"2022-12-20T09:29:47","modified_gmt":"2022-12-20T09:29:47","slug":"6-seo-services-to-transform-your-start-up","status":"publish","type":"post","link":"https:\/\/www.digitalgravityagency.com\/blog\/6-seo-services-to-transform-your-start-up\/","title":{"rendered":"6 SEO Services To Transform Your Start-Up into a Digital Power House"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">With the internet, came the opportunity to market your product\/services online. And with Google, came the freedom to boost your online visibility. With thousands of businesses competing against each other online, search engine optimization lays the foundation of any sustainable business\u2014only when you hire a reputable SEO company.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the modern world, having a website is not enough. You need traffic; the ultimate goal is to get traffic and drive conversions through your website. And that\u2019s where you have to look for search engine optimization services in the USA.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google makes so frequent changes in its algorithm that you can\u2019t do it on your own. From on-page optimization to PR and outreach, sorting out potential technical SEO problems that may harm your website\u2019s ranking, SEO is a whole world itself. So hiring a professional is your best option.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But hiring an SEO company for a complete SEO package can be expensive\u2014especially when you are just starting out. If you are caught in a similar situation, keep reading. This article will shed some light on six important SEO services that anyone can hire\u2014irrespective of their budget\u2014 and scale their business!<\/span><\/p>\n<p>&nbsp;<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_17 counter-hierarchy\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">TOC :-<\/p>\n<span class=\"ez-toc-title-toggle\"><a class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" style=\"display: none;\"><i class=\"ez-toc-glyphicon ez-toc-icon-toggle\"><\/i><\/a><\/span><\/div>\n<nav><ul class=\"ez-toc-list ez-toc-list-level-1\"><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.digitalgravityagency.com\/blog\/6-seo-services-to-transform-your-start-up\/#1_Local_SEO\" title=\"1. Local SEO\">1. Local SEO<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.digitalgravityagency.com\/blog\/6-seo-services-to-transform-your-start-up\/#2_Social_Media_Marketing\" title=\"2. Social Media Marketing\">2. Social Media Marketing<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.digitalgravityagency.com\/blog\/6-seo-services-to-transform-your-start-up\/#3_Video_Marketing\" title=\"3. Video Marketing\">3. Video Marketing<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.digitalgravityagency.com\/blog\/6-seo-services-to-transform-your-start-up\/#4_Content_Marketing\" title=\"4. Content Marketing\">4. Content Marketing<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.digitalgravityagency.com\/blog\/6-seo-services-to-transform-your-start-up\/#5_Link_Building\" title=\"5. Link Building\">5. Link Building<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.digitalgravityagency.com\/blog\/6-seo-services-to-transform-your-start-up\/#6_Technical_SEO\" title=\"6. Technical SEO\">6. Technical SEO<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.digitalgravityagency.com\/blog\/6-seo-services-to-transform-your-start-up\/#Final_Words\" title=\"Final Words\">Final Words<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"1_Local_SEO\"><\/span><strong>1. Local SEO<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Local SEO is much more important than people think. Here\u2019s some research that might surprise you: forty percent of SEO campaigns tracking ROI achieved a 500% or better ROI compared to just <a href=\"https:\/\/financesonline.com\/local-seo-statistics\/\" rel=\"nofollow\"><strong>22%<\/strong><\/a> of PPC campaigns (Birkett, 2020).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0With the right approach, you can promote your product to hot audiences\u2014the locals of your town\/city\u2014 and make a name for yourself. When it comes to driving traffic to your physical store, local SEO can do wonders.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">People search for a particular service or product and come across your Google Business Profile. Now your name is etched into their mind. If the service\/product quality is satisfied, chances are they will keep buying from you in the future.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Relevancy and conversions are the biggest benefits of local SEO. You get the traffic that\u2019s already in the buying mode, so all you have to do is to tell them how to take the action on your website. And they buy because they are relevant people, looking exactly for a product\/service you offer.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you are looking for affordable local SEO services in the USA, hire Digital Gravity Agency. Whether you are based in New York, New Jersey, Texas, California, or anywhere in the USA, we\u2019ll apply proven SEO techniques to rank your website against the search queries containing your state\/town name.<\/span><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"https:\/\/financesonline.com\/uploads\/2021\/04\/financesonline_infographics_Local_SEO_Statistics_28042021_v1-1024x1024.png\" alt=\"local SEO statistics - infographic\" width=\"563\" height=\"563\" \/><\/p>\n<p style=\"text-align: center;\">image source: financesonline.com<\/p>\n<h2><span class=\"ez-toc-section\" id=\"2_Social_Media_Marketing\"><\/span><strong>2. Social Media Marketing<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Fair enough, Google processes 63,000 search queries every second. But that doesn\u2019t mean Google is everything.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Don\u2019t underestimate the power of social media marketing. More than <strong><a href=\"https:\/\/www.hootsuite.com\/newsroom\/press-releases\/more-than-half-of-the-people-on-earth-now-use-social-media\" rel=\"nofollow\">51%<\/a><\/strong> of the world\u2019s population now uses social media. With billions of active users, Facebook, Instagram, TikTok, Twitter, and Pinterest can be the game changers for your brand\u2014no paid budget required!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We know you are thinking \u201cHow SEO and social media marketing are connected to each other?\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While there\u2019s no direct relation between your website\u2019s ranking on Google and your social media strategy, the traffic boost does impact your SEO.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When you direct traffic to your website from social media, you achieve better conversion rates. People stay on your website longer than ordinary visitors who came via Google because the social media traffic has more interest in your brand and that\u2019s why they clicked on your website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">All in all, social media is a great tool for boosting engagement and sending a positive signal to Google with an extraordinary engagement rate. And the icing on the cake is that many search engine optimization services, like Digital Gravity Agency, offer you a custom package that includes both social media marketing and SEO.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Do you want to get both services under the same roof? Contact us today and we\u2019ll create a custom plan for you!<\/span><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"https:\/\/assets-global.website-files.com\/6026c3a5020cc79ec8d676ba\/602ab0ed882e8d3c88c72821_5e9e734b6363601c18296127_5dfd40a60e4d8e502628c37b_sephora-facebook-ad-example.gif\" alt=\"What Are Social Media Ads? Examples and Types\" width=\"308\" height=\"548\" \/><\/p>\n<p style=\"text-align: center;\">image source: cyberclick.net<\/p>\n<p>Also Read: <a href=\"https:\/\/www.digitalgravityagency.com\/blog\/upsides-downsides-of-social-media-marketing\/\"><strong>The Upsides &amp; Downsides of Social Media Marketing (2022)<\/strong><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_Video_Marketing\"><\/span><strong>3. Video Marketing<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Video marketing is the talk of the town. And why shouldn\u2019t it be, it doesn\u2019t cost you anything except for the cost of the video itself\u2014which you can avoid by creating videos in-house or yourself.<\/span><\/p>\n<p><a href=\"https:\/\/www.statista.com\/statistics\/1281963\/video-marketing-budgets-change-us\/\" rel=\"nofollow\"><strong>Statista Research Department<\/strong><\/a> report: During a survey conducted in September 2021 among content marketers who make use of videos in the United States, 60 percent of respondents said they were planning to increase their video budget in 2022, out of which 24 percent said they planned to increase it by more than nine percent.<\/p>\n<p><span style=\"font-weight: 400;\">Video marketing has numerous benefits such as:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Grow Revenue<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Influence Buying Decisions<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Higher Rankings in SERPs<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Increased Traffic<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">More Backlinks<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Higher Conversions<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reach Decision Makers<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you want to fit video marketing with your SEO strategy, it\u2019s pretty straightforward. Just find out what kind of content people are searching for and create video content that answers those queries.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can choose a single platform, e.g. YouTube, and direct all your efforts to create videos for the YouTube audience. Through the same videos, you will direct traffic to your website, and get a significant boost in brand engagement and website conversions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some basic SEO practices for video marketing are:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Add keywords to the titles and descriptions of each video<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Interlink the two for double exposure<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Include attractive thumbnail images<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Give a clear, powerful call to action<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Share your videos on social media<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Embed the same videos on your website<\/span><\/li>\n<\/ul>\n<p><img class=\"aligncenter\" src=\"https:\/\/www.idomoo.com\/wp-content\/uploads\/Video-marketing.jpeg\" alt=\"6 Video Marketing Examples That Work | Short Marketing Videos\" \/><\/p>\n<p style=\"text-align: center;\">image source: idomoo.com<\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"4_Content_Marketing\"><\/span><strong>4. Content Marketing<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Depending on your service provider, content marketing can be a touch more expensive. But then, premium quality work is always expensive. Producing quality content on a daily basis is quite a challenging task, so all-wise business owners outsource it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you are not sure whether content marketing is right for you, or if it\u2019s going to generate any results for your business or not, have a look at the results of the content marketing-related survey by <a href=\"https:\/\/www.semrush.com\/blog\/content-marketing-statistics\/\" rel=\"nofollow\"><strong>Semrush<\/strong><\/a>:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">57% of respondents had a documented content marketing strategy.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">19% reported an advanced content marketing strategy.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">42% reported they are taking their first steps in content marketing.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">36% of respondents claimed their strategy was fairly developed.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Fortunately, SEO companies in the USA do cover content marketing. A typical content marketing package will include on-site blog posts, website content, eBooks, white papers, and infographics for your website\u2014and sometimes for social media too.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You know your product better than anyone else, but do you have time to write a blog post about your product? Chances are you are already preoccupied with other offline business-related tasks.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So instead of taking this unnecessary burden, hire an SEO company in the USA to take care of this aspect and scale your online business.<\/span><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/2a\/29\/2a29f3cf79d2da8010db8061c6e353d7\/Content-Marketing-Stats-for-2022-What-You-Need-To-Know-01.png\" alt=\"Use of content marketing in 2022\" width=\"582\" height=\"549\" \/><\/p>\n<p style=\"text-align: center;\">image source: semrush.com<\/p>\n<h2><span class=\"ez-toc-section\" id=\"5_Link_Building\"><\/span><strong>5. Link Building<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">If you want to build search engine authority, you must acquire high-quality backlinks from other relevant websites.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the next five years, <strong><a href=\"https:\/\/aira.net\/state-of-link-building\/the-impact-of-link-building\/\">94%<\/a><\/strong> of marketers believe that links will still be ranking criteria in Google algorithms. (Aira)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Also, it\u2019s commonly observed that websites with the highest number of backlinks\u2014from quality websites\u2014dominate the SERPs. (If you have any doubt, do some competitor research and compare the backlinks of your top five competitors).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But it\u2019s quite a time taking. Finding websites with high DR and DA is a challenge in itself, and then you have to outreach the website owner via email to share your content ideas.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The good news is you don\u2019t need to pay thousands of dollars to acquire high-quality backlinks. Just hire an SEO company in the USA and task them to create a steady number of backlinks for your website on a monthly\/weekly basis.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Compared to a complete SEO package, backlink services are affordable and result in a notable traffic spike.<\/span><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"https:\/\/blog.hubspot.com\/hubfs\/25%20Stats%20That%20Prove%20Why%20You%20Need%20Link%20Building%20in%20Your%20SEO%20Strategy.png\" alt=\"25 Stats That Prove Why You Need Link-Building in Your SEO Strategy\" width=\"575\" height=\"396\" \/><\/p>\n<p style=\"text-align: center;\">image source: hubspot.com<\/p>\n<h2><span class=\"ez-toc-section\" id=\"6_Technical_SEO\"><\/span><strong>6. Technical SEO<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Technical SEO is an integral part of an SEO strategy. It\u2019s not just about the content and the backlinks but your website\u2019s overall performance in terms of speed and user experience that impact your position in the search results. According to <strong><a href=\"https:\/\/www.searchenginejournal.com\/state-of-seo-survey-data-ebook\/467630\/\" rel=\"nofollow\">Search Engine Journal<\/a><\/strong>, the top activities that participants (SEO professionals) spent their time doing this year were:<\/span><\/p>\n<ul>\n<li>Technical SEO (15.0%).<\/li>\n<li>SEO strategy and planning (13.5%).<\/li>\n<li>Keyword research (13.5%).<\/li>\n<li>On-page SEO (12.9%).<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">For identifying and fixing technical SEO issues in your website, you must hire an SEO company. It requires a little bit of coding knowledge to fix such issues. Also, you might be required to optimize the images on your website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s your technical SEO checklist simplified:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Website architecture\/structure<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">URL structure<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Caching<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Page speed optimization<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">3xx or 4xx Error detection and repair<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Log file analysis<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Image Compression<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/10\/sos-seo-time-635a4a9b211d3-sej.jpg\" alt=\"State Of SEO 2022: Plan Next Year With SEJ's In-Depth Report\" width=\"572\" height=\"386\" \/><\/p>\n<p style=\"text-align: center;\">image source: searchenginejournal.com<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Though technical SEO can be a bit expensive, it\u2019s worth hiring someone to optimize your website from a technical standpoint. The working knowledge of a CMS is not always enough; at some point, you will have to get inside the code.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At Digital Gravity Agency, we offer our clients technical search engine optimization services alongside affordable local SEO services. Our prices are the best in the market and we do offer discount packages to start-ups and small businesses.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Final_Words\"><\/span><strong>Final Words<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">It\u2019s true that the internet contains a bulk amount of information on any subject\u2014including SEO. But the thing is, you can\u2019t manage several different areas of your business alone. Search engine optimization is one of the areas where you have to invest and hire a professional SEO company. And when done right, this little investment will yield a massive ROI for your brand in the long term.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Are you looking for <a href=\"https:\/\/www.digitalgravityagency.com\/services\/digital-marketing\/search-engine-optimization\/\"><strong>monthly SEO services<\/strong><\/a> in the USA? Don\u2019t hesitate to reach out to us. Just fill out the form and we\u2019ll contact you the same day!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>With the internet, came the opportunity to market your product\/services online. And with Google, came the freedom to boost your online visibility. With thousands of businesses competing against each other online, search engine optimization lays the foundation of any sustainable business\u2014only when you hire a reputable SEO company. In the modern world, having a website [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3212,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[76],"tags":[182,280,168,15,248,279],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>6 SEO Services To Transform Your Start-Up into a Digital Power House<\/title>\n<meta name=\"description\" content=\"If you are planning to grow your business, Here are the 6 SEO marketing strategies that you can use to boot your Start-Up ROI.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.digitalgravityagency.com\/blog\/6-seo-services-to-transform-your-start-up\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" 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